Academy Market Perspective Survey

Section 0: Role & Decision Authority

0. What best describes your role in the academy? *

Founder / Owner Lead Teacher Administrator / Manager

Section 1: Identity & Ambition

1. How do you usually describe your academy to others? *

I am a private tutor (personal brand–driven) We are a coaching / tuition center (location-based) We are an EdTech brand (online / scale-oriented) We are a franchise or multi-center operation

2. What is your primary business goal for the next 12 months? *

Survival – keeping current batches full Stability – reducing my own workload Growth – doubling student count Expansion – new branch or recorded courses

Section 2: Offline vs Online Reality

3. If you had to choose ONE model for the next 5 years, what would it be? *

100% Offline – face-to-face is irreplaceable 100% Online – location should not limit growth Hybrid – offline for discipline, online for practice/tests

4. What is your honest opinion about education apps today? *

They are essential tools, like pen and paper Good for selling courses, bad for real teaching Students misuse them or cheat I feel forced to use them because competitors do I want control, not another “app”

Section 3: Student, Parent & Retention Reality

5. What do parents complain about the most? *

No visibility into student progress Fees feel too high for online classes Students are distracted by devices Not enough personal updates or communication

6. What is the #1 reason students leave your academy? *

Relocation or schedule issues Found a cheaper option Felt lost or ignored in large batches Burnout or loss of interest

Section 4: Operational Health Check

7. How healthy is your fee collection and cash flow? *

Perfect – fees collected on time automatically Manageable – I chase payments occasionally Stressful – 20–30% fees are usually pending

8. If you were unavailable for 2 weeks, what would happen? *

Classes and revenue would stop Staff would manage but quality would drop Systems and teachers would handle it smoothly

Section 5: Process Gaps & Scaling Limits

9. How do you currently manage courses, tests, and content? *

Mostly manual (WhatsApp, Excel, paper) Partly organized (multiple tools, not connected) Fully organized (single central system)

10. Which areas are most painful today? (Select up to 3) *

Course planning & syllabus tracking Question paper creation & management Study material distribution Evaluation, grading & feedback Attendance & batch management Parent / student communication Fee collection & pending dues

11. What is the biggest risk with your current setup? *

Data loss or duplication Inconsistent teaching quality Too much time spent on admin work Students not getting personal attention

12. How hard is it to scale with your current system? *

Easy Manageable Very hard – chaos increases with growth

Section 6: LMS Value & Adoption Barriers

13. What should an LMS improve FIRST to be valuable for you? *

Course & content organization Faster test / exam creation Easier evaluation with analytics Clear student progress tracking Reduced admin workload

14. If you used the right LMS, what would change most? *

Handle more students without losing quality Give more personal attention Deliver consistent teaching across batches Reduce operational costs

15. What would stop you from adopting a new LMS? *

Price Setup time or complexity Staff resistance Fear of losing control over content

16. For the RIGHT system (with setup support), what feels reasonable? *

₹500–₹1,000 per month ₹1,000–₹2,000 per month ₹5,000+ per year Prefer yearly plans if setup is handled

Section 7: The “Dream Outcome”

17. Complete this sentence: “I would happily pay for software if it could guarantee…” *

My students’ results actually improve I never have to chase parents for fees I can teach 500 students with the effort of 50 My content is secure and not copied

Section 8: Brand Values

18. What is ONE thing about modern EdTech companies (Byju’s, Unacademy, etc.) that you HATE and never want to become? *

(Optional) Contact

Would you like a free demo or discussion based on your answers?

Name

Academy Name

Phone / WhatsApp

Academy Market Perspective Survey (2026)